Parler BANNED from returning to iPhone after Apple denies last-ditch appeal

CONTROVERSIAL social media platform Parler has reportedly been banned from returning to iPhone.

The app was removed from Apple and Google's app stores after the storming of the US Capitol building in January this year.

According to Bloomberg, Parler’s updated community guidelines still don't meet Apple's standards so it can't return to the App Store.

Bloomberg quoted a message from Apple that was reportedly sent to Parler in late February.

It said: "Simple searches reveal highly objectionable content, including easily identified offensive uses of derogatory terms regarding race, religion and sexual orientation, as well as Nazi symbols.

"For these reasons your app cannot be returned to the App Store for distribution until it complies with the guidelines."

What is Parler?

Here’s what you need to know about the controversial social network…

Parler is a social networking service which describes itself as the "world's premier free speech platform".

It is particularly popular among supporters of former US President Donald Trump and right-wing conservatives.

The website reads: "Parler protects our community members’ rights and privacy.

"Parler is here to help people with varying life experiences, and from all walks of life communicate on a platform which treats them as equals."

The service encourages people to "speak freely and express yourself openly" without fear of being "deplatformed" for your views.

The "free speech platform" does not require much moderation and declines to fact-check its users.

Parler was banned from Google and Apple's app stores and Amazon's web-hosting service after an armed mob broke into the US Capitol building on January 6.

Apple has not put it back on the App Store.

Android users can 'side-load' it from outside the Google Play Store and the official Parler website is back online

Parler claims to be "unbiased social media focused on real user experiences and engagement".

It says it encourages non violent expression with no censorship.

However, it's idea that “removing users or user-provided content be kept to the absolute minimum” seems to be a cause of concern for Apple.

Parler claims to have added new filtering mechanisms since it was banned by Google, Amazon and Apple due to concern about how it was used during the storming of the Capitol building.

Parler Chief Policy Office Amy Peikoff said in a recent statement: "We have since engaged Apple to show them how we’ve incorporated a combination of algorithmic filters and human review to detect and remove content that threatens or incites violence.

"Parler expects and hopes to keep working with Apple to return to the App Store."

In other news, your smart speaker could one day monitor your heartbeat as you go about your daily business at home.

WhatsApp is having another go at getting all users to accept controversial new privacy terms.

And, a new feature for the Apple Find My app could let you know if someone is stalking you.

What are your thoughts on Parler? Let us know in the comments…

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