How coronavirus could impact Baby Yoda, toy production
President and CEO of the Toy Association Steve Pasierb on how coronavirus could impact the toy market and Baby Yoda taking over the New York Toy Fair.
As the coronavirus continues to ravage the markets and upset China-dependent production, one industry may feel the direct impact of the relentless outbreak.
Continue Reading Below
The Toy Association CEO Steve Pasierb is closely monitoring the impact of the coronavirus on the toy industry and the threat it poses to production.
“We’re in a window right now where if we don't ramp up production in the next 30 to 60 days… it's going to begin to affect summer toys and… get us into the holiday season,” he told FOX Business’ Lauren Simonetti.
YOUTUBE STREAMING SENSATIONS CREATE HOTTEST TOYS OF 2020